Today on the Uprising pod, we uncover a form of discrimination often overlooked: ageism. Scott Goodson speaks with Ashton Applewhite, the woman behind the anti-ageism movement. What would a world that embraces its elderly and no longer fears aging look like? Find out on this week’s episode of Uprising. For more ideas on Uprising and movements, cultural movements and movement marketing, follow Uprising!!! on Facebook. We’ll continue to publish brand-new columns on a regular basis. Hey, do us a favor and please give Uprising!!! a review on iTunes. Scott Goodson is the author of best-selling book ‘Uprising: how to build a brand and change the world by sparking cultural movements,’ available on Amazon.com. Scott has helped create and build some of the world’s most iconic brands. He is founder of StrawberryFrog the world’s first movement marketing agency.